A Perfectly Branded Searchie Hub Helps Tired Parents
I recently sat down for an interview with my client, Katie Pitts of Sleep Wise Consulting. Katie and her consultants help tired parents get the tools they need to get their kids to sleep through the night.
After five years in business, Katie decided to create a membership. She tried a few different platforms for the community and for the information portal, but nothing was perfect. Then she discovered Searchie, and the fit was perfect. Katie’s Searchie Hub makes it easy for her busy and tired members to get the information they need fast.
Planning + Iterating = an Effective Searchie Hub
Katie came to me before creating her membership Hub, and we spent time planning out what her members need and what they want. We used that to create her Hub, and then Katie has refined the Hub further based on feedback from members. She says that Searchie makes it incredibly easy to change things in response to client feedback. With other platforms, one might think, “How can I change that? It took me 84 hours to create it!” But with Searchie, changes are easy thanks to playlists, tagging, and the easy-to-use interface. Thanks to Katie’s use of member feedback, her Hub is exactly what the members want, which will keep them coming back!
Putting Branding into the Searchie Hub
One of the most powerful things about the Sleep Wise Consulting membership Hub is the branding. Her membership is called REM (Rested Exclusive Membership), there is an owl in the logo, and the images and colors are soothing and calming. Katie points out that Searchie’s integration with Canva made it really easy to create a look that reflects her brand perfectly.
Make the Searchie Hub Easy to Use
In the Hub, REM parents can search for information multiple ways: by age, by topic, by search term, and more. There are links to the calendar, live sessions with related professionals (non-sleep-related parenting topics like potty training, fussy eaters, and more). The membership is a one-stop parenting stop for busy parents!
When asked for her advice to new Searchie users, Katie says to take time: give yourself time to ride the short learning curve. She also found that working with me helped her plan and create a terrific Hub while learning the skills she’ll use to manage it for years to come. Katie’s training wheels are off, and she’s empowered to run her Hub.
Do you want to start a membership or a course? Talk to me about how I can get you up and running in no time. Like Katie, you’ll feel empowered to change and manage your Hub. Let’s give your members exactly what they want!
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